How to Start an RIA Firm on a Budget
Going independent is one of the most rewarding moves an advisor can make. The benefits of going independent are clear: control over your advice,…
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Advisor Guidance team
Marketing Director
As a marketing strategist, content creator, and brand builder, Mr. Carragher helps Advisor Guidance connect with our community of registered investment advisers (RIAs). Over the years Chris’s thoughts, words, and actions have contributed to the success of consumer brands, software companies, advertising agencies, universities, NGOs, and non-profit organizations. While honing his skills, Chris has received numerous awards for his work and was named one of the 50 Most Influential Male Writers on Twitter in 2013. Most recently, Chris presented NASA with the findings of a research project he conducted in partnership with the American Industrial Hygiene Association (AIHA). In his current position at Advisor Guidance, Mr. Carragher is responsible for growing and supporting our national network of Registered Investment Advisors (RIAs).
25 articles
Going independent is one of the most rewarding moves an advisor can make. The benefits of going independent are clear: control over your advice,…
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I’ve spent a long time arguing that most wealth management firms — especially small to mid-sized RIAs — do a terrible job of differentiating…
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One of the most common questions we receive from advisors during the initial registration process is simple: Do I need to have a custodian…
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Is Your RIA Ready for the 2026 Annual IARD Renewal? The 2025 annual IARD renewal period is officially underway, and now is the time…
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Employee Agreements and Non-Competes: What Investment Advisors Should Know Before Starting an RIA Firm As momentum behind the RIA model continues to accelerate, next-generation…
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RIA Firm Naming 101 Coming up with the perfect brand name for your investment advisory firm is often a lot harder than it sounds.…
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RIA Firm Logo Design 101 First impressions matter—especially in the world of financial advising where trust, professionalism, and credibility are everything. For Registered Investment…
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In early April 2025, acting U.S. Securities and Exchange (SEC) Commissioner Mark T. Uyeda raised the possibility of increasing the asset threshold required for…
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Having a website for your RIA firm is essential. But just how critical is it for growing your firm? According to a recent eMoney…
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Developing a brand is one of the most important steps to ensure your RIA firm’s success. Still, many investment advisors fail to allocate the…
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Many investment advisers want to grow and scale their RIA firms. In our last article, we focused on outlining a few steps you can…
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Understanding the RIA Compliance Examination Process Whether you run a boutique, state-registered RIA on your own or serve as the Chief Compliance Officer of…
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When it comes to attracting new clients for your RIA firm, content is king. According to research conducted by Demand Metrics, content marketing costs…
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What is the best way to grow your startup RIA firm? Before we answer that question, it’s important to first understand that there are…
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How Should an RIA Count the Number of Its Clients? Each year from January to March, nearly all Registered Investment Advisors (RIAs) are busy…
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Each year from January to March, nearly all Registered Investment Advisor (RIA) firms are busy gathering information to update and file the Form ADV…
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Picture this scenario: A potential client in your area is on Google looking to hire a new financial advisor to get a professional’s perspective…
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How RIA Firms Can Use Google Business Profiles for Growth Increasing your visibility across Google is a key step to boosting your RIA firm’s…
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If you are starting a new Registered Investment Advisor (RIA) firm, you probably already know that meeting the numerous compliance and legal requirements can…
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This article provides an overview of what investment advisors need to know about the 2021-2022 RIA firm annual registration renewal process.
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RIA Compliance: The Conflicts Resulting from Wearing Multiple Hats Many Registered Investment Advisor (RIA) firms offer insurance, tax and accounting, legal, business consulting, and…
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The Importance of Building a Rock-Solid Compliance Program for Your RIA Firm Since going into effect in the early 20th century, the state and…
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How the SEC’s New Marketing Rule Will Affect Your RIA Firm In December 2020, the U.S. Securities and Exchange Commission (SEC) approved an amendment…
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Thinking About Starting Your Own RIA Firm? If you are thinking about starting your own RIA firm, you are probably in the process of…
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SEC Extends Form ADV Filing Deadline to RIAs Amid COVID-19 Outbreak The U.S. Securities and Exchange Commission (SEC) has extended the Form ADV filing…
Read articleAs a marketing strategist, content creator, and brand builder, Mr. Carragher helps Advisor Guidance connect with our community of registered investment advisers (RIAs).
Over the years Chris’s thoughts, words, and actions have contributed to the success of consumer brands, software companies, advertising agencies, universities, NGOs, and non-profit organizations.
While honing his skills, Chris has received numerous awards for his work and was named one of the 50 Most Influential Male Writers on Twitter in 2013. Most recently, Chris presented NASA with the findings of a research project he conducted in partnership with the American Industrial Hygiene Association (AIHA).
In his current position at Advisor Guidance, Mr. Carragher is responsible for growing and supporting our national network of Registered Investment Advisors (RIAs).